Intellectual property rights awareness campaign in schools

Overview

National Intellectual Property Rights (IPR) Policy, which was approved by the Union Cabinet on 12th May 2016 is a significant move forward to encourage creativity and stimulate innovation in the country.
Cell for IPR Promotion and Management (CIPAM)in collaboration with the International Trademark Association (INTA) kicked off the IPR Awareness campaign for schools across the country in New Delhi at Kendriya Vidyalaya.

About policy

Focus areas is children in schools, as it is essential to nurture creativity and the ability to innovate from a young age.
A streamlined system is being worked out to conduct over 3500 awareness programmes in schools, universities and the industry across the country including Tier 1, Tier 2, Tier 3 cities as well as rural areas along with translating the content to various regional languages for a wider reach.
Programme was an hour long interactive session with a presentation delivered by the INTA Working Group which included various games and activities to keep the kids engaged.
Along with the presentation, posters on different IPs were put up and mementos including a brochure on IP designed for kids was given to all students in attendance of the session.

Source : Pib

GS III : Issues relating to intellectual property rights.

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