Dilli Bakes First One District, One Product
Source : PIB
GS II : Food and Agriculture
What is discussed under Dilli Bakes First One District, One Product ?
- Key Facts
- About the PMFME Scheme
Why in News ?
Ministry of Food Processing Industries, in association with the National Agricultural Cooperative Marketing Federation of India (NAFED), launched the first ‘One District, One Product’ ‘Dilli Bakes’ in the bakery products category of the Pradhan Mantri Formalisation of Micro food processing Enterprises (PMFME) Scheme.
Key Facts
- The brand and the product have been exclusively developed under the ODOP concept for the bakery which is one of the ODOPs for Delhi.
Source : PIB - This is the first product, i.e., whole wheat rusks launched under the Dilli Bakes brand and will be followed by launch of more products.
- The whole wheat rusks is a unique product as it is made with jaggery instead of sugar and contains butter instead of vanaspati.
- Under the PMFME Scheme, the Ministry of Food Processing industries had signed an MoU with NAFED for developing ten brands of the selected ODOPs under the branding & marketing component of the scheme.
- Through this initiative, the Ministry of Food Processing Industries, in association with NAFED under the PMFME scheme.
- It aims at sending a strong and encouraging message to the micro food processing enterprises (MFPEs) across the country about the vision, efforts and initiatives of the Government to formalise, upgrade and strengthen them taking them a step closer to Aatmanirbhar Bharat.
About the PMFME Scheme:
- Launched under the Aatmanirbhar Bharat Abhiyan, the Pradhan Mantri Formalisation of Micro food processing Enterprises (PMFME) Scheme
- It is a centrally sponsored scheme
- Aims to enhance the competitiveness of existing individual micro-enterprises in the unorganized segment of the food processing industry and to promote formalization of the sector and provide support to Farmer Producer Organizations, Self Help Groups, and Producers Cooperatives along their entire value chain.
- With an outlay of Rs. 10,000 crore over a period of five years from 2020-21 to 2024-25, the scheme envisions to directly assist the 2,00,000 micro food processing units for providing financial, technical, and business support for upgradation of existing micro food processing enterprises.
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